Arrange Author Newsletter Swaps

Cross-promote your books in other authors' newsletters and reach new readers

Arranging Newsletter Swaps Illustration
Success stories! Newsletter Swaps in action.

The ability to find authors of similar genres and connect to their audiences, and actually track clicks and connections, is the best audience growth multiplier I've found.

Steven J. Morris
Full review

I've been swapping newsletters through StoryOrigin for 4 years!... It's quick, it's easy, I've increased my subscribers, and I've increased the people buying my books through this system!

Jilleen Dolbeare
Full review

For the past three years, StoryOrigin has been an integral part of my success strategy for new releases... I average 200+ clicks during release week from StoryOrigin newsletter swaps...

L.A. McGinnis
Full review

My newsletter swaps with other authors in my genre on StoryOrigin have become one of my main marketing strategies. My readers love that I share new books by other authors for them to grab, especially between my own book launches.

Joan De La Haye
Full review

StoryOrigin's dashboard is above the rest of the competition. The interface is more user-friendly and gives me lots of data in an easy, accessible format. The process is easy to set up and easy to utilize.

Douglas Van Dyke Jr
Full review

This service makes newsletter swaps between individual authors SO MUCH EASIER than doing them manually on your own. They are no longer a time suck!

Traci Lovelot
Full review
Market your books with author newsletter swaps
Track Clicks

See how many clicks your swap partner sent your book landing page

Vet Partner History

See how many clicks potential partners have sent to newsletters in the past

Filter Authors

Filter upcoming newsletter swap opportunities by genre tags

Manage Your Calendar

Organize your upcoming newsletter send dates to easily track cross-promos

Check List Stats

See list stats (size, open rate, and click rate) for potential swap partners

Search by Date or Book

Return results by date or by the specific books authors want to promote

Check Upcoming Swap Opportunities

Filter upcoming swap opportunities by related genre tags, planned dates, or each author's distribution strategy (wide vs Amazon-only).

Mailing list stats with green checkmarks have been provided by that author's email service provider.

Screenshot of Upcoming Newsletter Swap Opportunities
Screenshot Showing Books an Author Wants to Arrange Newsletter Swaps for
Choose Books to Cross-Promote

List which of your books you'd like to promote, and swap partners can pick the one that fits their audience best.

Or, apply to swap with another author and choose which of your books you'd like them to promote.

Vet Potential Swap Partners

See how many clicks an author has sent to newsletter swaps in the past before requesting or agreeing to swap with them.

Check their Archive Link to view what their past newsletters looked like.

Screenshot Showing an Author's Past Results for Cross-Promos
Campaign Editor Page Showing Planned Cross-Promos
Stay Organized

See all of the cross-promotions you've agreed to for a single campaign on 1 page and add private notes to it.

Check the quick links for the graphics and insert them into your newsletter with your tracking link.

Ready to get more readers?
Arrange Newsletter Swaps
Video Tutorial
Frequently Asked Questions (FAQ)
Do I need to share my subscriber list?

No, you don't share your subscriber's contact info with other authors.

A newsletter swap is where I share your book link in my newsletter and vice versa (you include my book in one of your newsletters).

I have 0 subscribers. Can I still do newsletter swaps?

Yes! Many authors have started with 0 subscribers, and you can too! You can request swaps even if you have 0 subscribers on your mailing list.

What happens if someone doesn't fulfill their end of a swap?

If an author doesn't promote a book that they have agreed to promote, that will be publicly visible on their profile on StoryOrigin.

Other authors will then be less likely to accept or request a swap with that author.

Can I use newsletter swaps to build my mailing list?

Yes, many authors that see your list with 0 subscribers will want to see you succeed, and they know that for you to succeed, you need to grow your mailing list.

Thus, many of those authors will want to promote your Reader Magnet (the page you use to build your mailing list).

Are there other authors in my genre?
Testimonials! StoryOrigin, the author tools you need.

Is there a 5 star rating system on this? Because StoryOrigin is at least 6 stars. At least! I've used the other platforms... and none of them approach the flexibility and power of StoryOrigin

W.H. Lock
Full review

I used to use several sites and groups to facilitate things like newsletter swaps, multi-author book promos, reader magnets, and reviews, but I can do it all and better on StoryOrigin.

A. F. Stewart
Full review

I love StoryOrigin. I've used other sites for promotions and newsletter swaps but this one is easier and more author-focused. Highly recommend for new or serious authors.

Gina Kincade
Full review

StoryOrigin changed my life, and it's the BEST tool that actually works with increasing sales, subscribers, and reaching new readers.

Anca-Melinda Coliolu
Full review

... compared to a lot of similar sites designed to help authors, StoryOrigin has the best UI, the most features and a great community of authors.

Dave Walsh
Full review

StoryOrigin is absolutely the must-have author tool. You can build your newsletter list with interested people, sell your books, find newsletter swaps, get reviews, and more

Katherine Gilbert
Full review
See 150+ more reviews
Have more questions? Just shoot me an email
Evan Gow, indie developer of StoryOrigin
Evan Gow, Indie Developer
evan@storyoriginapp.com